so last night, verbal spouse commented about the silly tiger woods story and more mistresses "stepping" forward and nike's full support of brand tiger.
so i thought a bit. now, i'm from chicago and remember another cash cow icon for nike (their first and arguably most important one). i recall a few years ago (maybe more by now) when numerous allegations came out about jordan's affairs going as far back as shortly after his marriage. i don't remember the particulars but i do recall somebody commented about jordan's "arranged" marriage, more of thoughtful push really. somebody (i'd guess nike) wanted to make him more marketable, protect the image of what they created. so it was a "why don't you get married, mike?" type conversation. "jordan is more than incredibly talented athlete, he's a family man. see? he's married, with kids!"
the family jordan emerged even though, later reported and google-able (is that a word?) he was having affairs all over the place. cut to recent events and tiger woods.
is it possible that tiger was always this guy, as apparently jordan is/was? not the family man you see in the media but the image that's now come out? tiger seems to be following the same playbook, down to the build a huge house and insist on complete privacy while you compete for public adoration and money. similar stories: uber talented out of college, signs with nike, becomes marketer's wet dream, wife and kids, and oops! mistresses!
as i previously said, i don't care about the affairs, it's not my business. but isn't it curious that these two have the same story? anything to do with nike, their advice, their creation? or am i totally off my rocker here?
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment